Uganda

Print

There are number of newspapers in Uganda today. The New Vision is Uganda’s oldest and leading in English newspapers. It is a state owned newspaper and has the largest nationwide circulation. The Daily Monitor is independent newspaper and second oldest after The New Vision. The two papers dominate the print section of media in Uganda.

Besides these two newspapers, there are also other papers like Bukedde newspaper which is a state owned daily, published in the Luganda language. There is also a daily called Red Pepper that started out as a weekly tabloid but is now one of the leading daily newspapers. Other papers include The Weekly Observer, The Independent, The Razor among others. Tabloids abound, with sensationalism and soft erotica a common theme among tabloids like Onion and Entasi.

Besides newspapers, there are also a number of magazines that come out every month. Bride & Groom is one printed by the state owned New Vision. African Woman are also other popular magazine. Elyte magazine and Newslex Super Magazine is one of the new entertainment oriented magazines in the country today.

Television

Uganda is now driving towards migrating from analogue to digital TV broadcasting. The Uganda Communication Commission has launched a country-wide campaign to ensure that users switch to the standard. To access digital TV, users need to have digital-ready TV sets or purchase digital TV decoders. The Commission has licensed up to five firms to sell free-to-air decoders in the country. Users also have the option of subscribing to Digital Pay TV service providers such as DSTV, GoTV, Zuku, SimbaTV and Startimes to access both paid-for and Free-to-air channels.

Radio

Like in television, radio was dominated by the state owned Radio Uganda up until the early 1990s when the first independent radio stations got licenses to operate. Sanyu fm and Capital fm are among the first and oldest radio stations in Uganda. Gradually other stations have joined the media industry and as of November 2013 there are well over 100 different radio stations on FM alone.

Some other popular stations include CBS, Simba, Super and Dembe. Programming on radio is dominated by music, with most stations following a Top 40 format. Talk shows and comedy are also popular.

Radio is now embracing new kind of media and integrating with other communication channels. For instance Radio stations in Uganda integrate mobile technology in their programming to increase on audience engagement. Listeners can call in to a talk show and contribute their own opinions about what’s been talked about.

Radio stations are also using the Internet to widen their reach. Most radio stations use online radio streaming services such as Odyovi, Listenfmradios.com, Streema,Streame,co, UGO to reach wider audiences that traditional broadcasting means don’t especially Ugandans in the diaspora.

Internet

The internet as a media platform in Uganda is still quite new. Internet penetration levels are still very low when compared to other African countries. The recent Indian Ocean fiber optic cable project brought a lot of optimism and lead to an increased interest in the internet as a media platform. It also led to investment with a number of local telecommunication companies investing into broadband and gprs subscription services. This has led to a surge in levels of internet penetration with almost anyone able to connect to the internet using simple USB dongles or even via mobile phones.

The recent Facebook deal with MTN Uganda made Facebook by far the most popular website in the country and a place where most young and working class individuals spend a lot of time. The hope is that these new opportunities will spur more individual investments in the internet sector. A number of the local newspapers operate newspapers online. These newspapers, particularly those of Monitor, New Vision and Newslex Point, are among the most popular Ugandan websites.

As of 2014, the Uganda Communication Commission(UCC) put mobile Internet subscriptions at 4,196,133 compared to 106,900 fixed Internet subscriptions.


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