Mexico

 

Television

Mexico is a developing nation that still experiences enough poverty to fall away from being part of the group of larger consumers of television in the world: 92% of Mexican households have a television set. This sounds like a lot, but it is more comparable with the rest of Latin America and developing parts of Asia than it is with Europe. Mexico has both publicly and privately owned TV stations. The privately owned commercial stations are the most watched, with the most popular being those owned by Televisa, Azteca, and Grupo Imagin. Four of Mexico’s TV networks are especially dominant, reaching 75% of the population: Televisa’s Las Estrellas and Canal 5, and Azteca’s Azteca 7 and Azteca Trece.

 

Print Newspaper

Print newspaper in Mexico is not popular – the paper with the highest circulation is El Universal, which circulates to only 300,000 people per day, and while Mexico City has a population of almost 10 million people, its newspapers (about 25 of them) only circulate to about 700,000 people per day. In the nation as a whole, newspapers circulate to only about 85 people per 1000, in spite of there being more than 300 newspapers in Mexico. Some of Mexico’s most popular newspapers besides El Universal are Excelsior, La Jornada, and Reforma.

 

Radio

Radio is popular in Mexico compared to television and print news, probably due to the relatively low cost, and about 97% of the Mexican population tunes in each week. Mexican radio is largely commercial, but national radio stations have gained popularity since the turn of the millennium. Mexico’s largest radio broadcasters are Grupo Radio Centro, Grupo ACIR, MVS Radio, Radio Fórmula, Radiorama, and Televisa Radio.

 

Digital Media

Only about 38% of Mexico’s citizens are internet users, ranking Mexico in the lower half of rate of internet users globally. Less than half of Mexico’s households have access to the internet. Mexican internet users spend about 14 hours per month online. Mexico’s most popular websites are Facebook, Google, and YouTube, and the most popular uniquely Mexican web content is an e-commerce site called Mercadolibre.


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